Case Study

Client Name:
Rodefer Moss
Website:
rodefermoss.com
Market:
Professional Services –
Certified Public Accountants
& Business Advisors

Beyond the Balance Sheet:
A Partnership in Growth

Drawing from an employee survey and brand audit, Rodefer Moss partnered with us to align their visual identity with their core values of relationship-building and exceptional service. The comprehensive rebrand aimed to bridge the gap between their established reputation for personal, reliable service and their market presence. Our solution involved developing a cohesive brand strategy and website redesign that would authentically communicate their values while distinguishing them in the competitive CPA landscape.

SERVICES

Brand Strategy Development Research & Analysis
Visual Identity
Content & Copy Creation
Web Design & Development
UI/UX Design

SEE IT LIVE

Business people contract. agreement was signed co-investment business

Brand Foundation

Crafting The Solution

In developing Rodefer Moss's new visual identity, our strategy focused on creating a mark that would embody both their established foundation and forward-thinking approach. The design solution centers on a confident interplay between a structured square—representing the firm's stability and trustworthiness—and dynamic "RM" letterforms that break its boundary. This intentional composition transforms their brand from traditional to modern, visualizing how Rodefer Moss transcends conventional CPA services while maintaining the core values of reliability and expertise that their clients depend on.